Welcome to Monday Hustle a blog series dedicated to putting practical tools into the hands of beginner bloggers.
There is a lot of information out there these days on “How to Start a Blog.” All you have to do is head to Pinterest and search.
What is right information and what actually works? I believe that one, you have to trust the person you are gaining the knowledge from. The second is to remember that what works for one might not work for another.
For me, I have a few women that I trust what they have to say. One is Jenna Kutcher. She offers a ton of free tools and advice along with guides to purchase to get going and stay on track. She’s pretty down to earth as well. You can also see her moving forward and growing which gives me trust in her abilities to teach.
Recently, I asked my followers what they wanted to know about blogging. How can I help you? I am humbled that you trust me with this question. I am no colossal blogger and do not claim to be, nor do I want to be, but I feel I can help out a tad bit to those starting up. Because the season I am in with my family I’m not devoting putting all I know into practice, but maybe you can!
I got a few great questions! The ones I got can’t all be done in one post. Each week I will try my best to answer those who asked.
I wanted to start with this question first,
“When you first started out blogging, did you curate a bunch of content to start out so you wouldn’t fizzle out?”
I started doing this to inspire adventure and walk through loss. It was more for me. I didn’t start with a plan. I just did. As I’ve grown and my space shifted to helping others as well, I do try my best to plan out content. That being said don’t let that stop you from even starting.
Here are a few tips that I would suggest to get a solid foundation for creating your content.
1) Who are You Creating For?
Take a day and write down who is it that your blog is going to be attracting? Who is your target audience? How can you serve them and make their life easier? After you have established those answers, move on to planning your content.
2) Plan out The Seasons/ Holidays
You can break it down into seasons, Winter (Christmas + Valentines Day) Spring (Easter), Summer (all the summer activities), Fall (school starting). This will help to generate ideas on what you can write about and what people will be looking for.
Most bloggers are always thinking a season ahead regarding reaching out and planning. In the Summer you are thinking forward to Fall/Winter and so on. When you design your content this way once that season rolls up, you can have a steady stream of content.
It will be up to you on how far in advance you want to prepare; I would suggest at least a month. You want to make sure you leave room for inspiration posts and sponsored posts that may be offered on short notice along with your regular content.
Fun tip: Don’t forget those wacky holidays! I found a great resource here to stay up to date on days like “National Taco Day.” Because who doesn’t want to celebrate that?
3) Assigning Specific Content Days
What I mean by this is take my blog for example. Mondays I have dedicated to posts like this called “Monday Hustle.” Another blogger I know who runs Talk Nerdy to Me will always have a “Thankful Thursday.” Or take my Instagram account as another example. On Monday I always post a photo of my daughter Maggie called “Mornings with Maggie.”
On Sundays, I have started posting a quote that I found in the week that spoke to me.
Assigning content this way does two things. It helps you to create a long-term plan to stick to, and it also gives you consistency to your readers. They know and look forward to those posts. They can rely on you and anticipate it.
Just make sure you pick things you can stick to.
I made a simple printable that will help you to sit down and think about WHO is it that you are writing for, WHAT do they need help with and HOW you can help them (what type of posts can you write?). Click here to download or click the picture below.